The following are comments that I have published on 5 peer's blogs regarding their design solutions for the Socially responsible Packaging Brief in IDES 2161:
Rowan, your design solution today was one of my favourite from the group. a simple concept but an effective design to counter a serious social issue
the model you presented was an interesting form and the presentation helped to communicate how your design functions as a fastener for connecting cardboard
your rationale booklet was also interesting, I enjoyed the unusual colour scheme that was used and the concise number of pages you used to tell the story. Your concept sketches had an attractive graphical style.
The challenge for your design, would be encouraging users to donate the lid fasteners as well as encouraging the homeless to collect them. Perhaps targeting only the 1/16 of the Australian homeless population that sleep in the street on any given night.
the model you presented was an interesting form and the presentation helped to communicate how your design functions as a fastener for connecting cardboard
your rationale booklet was also interesting, I enjoyed the unusual colour scheme that was used and the concise number of pages you used to tell the story. Your concept sketches had an attractive graphical style.
The challenge for your design, would be encouraging users to donate the lid fasteners as well as encouraging the homeless to collect them. Perhaps targeting only the 1/16 of the Australian homeless population that sleep in the street on any given night.
Zikang Cheng (Cedric)
Cedric, what a fantastic rationale booklet! the colours and layout look really professional and the information is clear. The white drawings on a black background are really effective in communicating your concepts.
Although an unusual social issue, boat safety is extremely valid. I enjoyed reading how you propose to tack the issue and your out come is a really clever design; you considered all aspects.
The 3D rendered exploded view was very impressive to see and I am envious that you already have those skills and I do not.
Your model was also good, but had room from improvement in the finish.
Although an unusual social issue, boat safety is extremely valid. I enjoyed reading how you propose to tack the issue and your out come is a really clever design; you considered all aspects.
The 3D rendered exploded view was very impressive to see and I am envious that you already have those skills and I do not.
Your model was also good, but had room from improvement in the finish.
Alexander Chittenden
Alex, your design was one of my top 5 in studio today; the combination of the most impressive model in the room along with a clean, well designed landscape rationale definitely made it a winner in my eyes.
The model was excellent, and hopefully to the high standard that you set for yourself. I really respect your courage to experiment with a new material and am extremely impressed with the from you created. I also think your label design is very suited to the current coffee and food trends.
The rationale is definitely one of the better ones from today, the simple layout with lots of white negative space made it easy for the reader to understand the messages you were conveying.
The only negative I can summon from your design today, is how effectively it met the brief and brief requirements. I understand that accessibility and ease of use are important packaging issues, however they may be considered as less significant social issues.
Otherwise both concept and execution are flawless, great job.
The model was excellent, and hopefully to the high standard that you set for yourself. I really respect your courage to experiment with a new material and am extremely impressed with the from you created. I also think your label design is very suited to the current coffee and food trends.
The rationale is definitely one of the better ones from today, the simple layout with lots of white negative space made it easy for the reader to understand the messages you were conveying.
The only negative I can summon from your design today, is how effectively it met the brief and brief requirements. I understand that accessibility and ease of use are important packaging issues, however they may be considered as less significant social issues.
Otherwise both concept and execution are flawless, great job.
Jack Graham
Jack, your design was one my top five presented in studio. The social issue is very serious and the concept is strong and deeply explored. It is a wonder why the system of standard volumes of standard drinks doesn't already exist.
Your models looked great both in studio and in your rational, and I respect the difficulty level of creating bottle like forms.
I don't really understand the technical drawings above; they communicate the size and outline of your design, but are not in 3rd angle projection and don't communicate that the design is a bottle that's hollowed. perhaps hatching the wall thickness could have better explained this.
Overall a great design and one of my personal favourites from the group.
Your models looked great both in studio and in your rational, and I respect the difficulty level of creating bottle like forms.
I don't really understand the technical drawings above; they communicate the size and outline of your design, but are not in 3rd angle projection and don't communicate that the design is a bottle that's hollowed. perhaps hatching the wall thickness could have better explained this.
Overall a great design and one of my personal favourites from the group.
Paris Cockinos
Paris, fantastic design and effective rationale, definitely one of my favourites in today's studio.
The way your rationale is 'set-up' is very effective in communicating the problem, and your solution, really nice graphic design mate.
Your model looked really clean and crisp today, which shows the effort you put into making the mould and other difficult process you encountered.
Your design is very strong in concept and adequately solves the social issue, well done Paris.
The way your rationale is 'set-up' is very effective in communicating the problem, and your solution, really nice graphic design mate.
Your model looked really clean and crisp today, which shows the effort you put into making the mould and other difficult process you encountered.
Your design is very strong in concept and adequately solves the social issue, well done Paris.
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