After having all 3 of my packaging from week 2 scrapped; it
was back to the research desk.
I discovered some alarming statistics regarding obesity in
Australia, in particular, childhood obesity:
These Findings motivated me to take a new direction, and try to tackle the social issue and epidemic, that is: 'Childhood Obesity in Australia' through packaging design.
References
http://www.betterhealth.vic.gov.au/bhcv2/bhcarticles.nsf/pages/Obesity_in_children
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